Win clients with content.
Win clients with content
Jason Wenk, the founder and CEO of Altruist, built two multi-billion-dollar RIAs* and has coached hundreds of emerging advisors toward success.
This guide includes:
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About the expert
Don’t settle for mediocre content. Develop assets that compel your audience to go from prospect to client.
Jason Wenk
CEO & Founder, Altruist
Elevate your content
Strategy 1—
Focus your growth
Strategy 2—
Find and build your community
Strategy 3—
Simplify your tech
This guide includes:
A 5-part content strategy that attracts your ideal client and works 24/7.
A 17-page content playbook that offers relevant and actionable steps to build a content strategy that helps grow your business.
How to build content that primes your audience before you ever speak to them
Proven insights for producing content that gets you traffic
Pg 12: You lose money if your website doesn’t speak to your ideal client. See how to make your website work for you
Pg13: A list of creative assets that convert prospects
Pg 4: See what thinking in funnels can do to improve your content. Learn the 5-parts and how to tailor your content for each phase
Pg 7: How playing to your strengths creates one-of-a-kind content
Page 14: Why do content creators follow the 90/10 rule (90% educational content and 10% promotional)?
Pg 6: The two considerations to remember when planning your strategy
Pg 9: Did you know that blogging can lead to 55% more website visitors? Get 7 tips for formatting articles
A 4-step process you can use to develop a repeatable content strategy
Discover how advisors use social media to connect with their audience and grow their business.
How to use your content to create an ongoing conversation to help nurture and support the connection with your audience
Pg 13: An easy way to move your clients down the funnel when they’re on the fence
How to use your content to create an ongoing conversation to help nurture and support the connection with your audience
Discover how advisors use social media to connect with their audience and grow their business.
A 4-step process you can use to develop a repeatable content strategy
Pg 9: Did you know that blogging can lead to 55% more website visitors? Get 7 tips for formatting articles